Accelerate your learning with tips
and advice from industry experts.
Unpacking AI – Hype, Reality, and ROI
Unpacking AI: Hype, Reality, and ROI sees Rebecca Link separate expectation from evidence. AI excels at analysis and research but rarely autonomous writing. Organisations realise the greatest value when technology redistributes effort toward strategy and decision-making rather than attempting to bypass professional judgement.
Deploying AI in Proposal Management
Javier Escartin discusses AI and suggests three core areas for its use within Bid and Proposal Management.
The Ad Man’s Approach to Killer Capture Campaigns
Simon Wellstead discusses key things to consider when creating exceptional capture and bid campaigns in his Win in 60 Seconds video.
Asking Good Questions
Peter Waggott discusses why it is vitally important that you ask 'good questions' prior to bidding in his Win in 60 Seconds video.
A Classic Tale
Sarah Hinchliffe's brilliantly funny ‘A Classic Tale’ explores Aristotle’s three persuasive appeals and explains why it is vitally important you consider them in your proposals.
